Casey Bartley

Creative Director

Casey 2021

Highly engaged in company operations and client accounts, Casey Bartley serves Advantage Marketing as Creative & Production Manager. Casey appreciates the education that came with working and growing up in his family’s business. For over a decade there, he sharpened a broad range of skills in small business production and management. Along with his father, the Bartley Paint Co. gave Casey hands-on experience in managing staff and coordinating client projects.  He graduated from Newton High School and went on to study art and design at Wichita State University.  Since joining AdMark in 2015, he’s grown the art team and managed production.  Collaboration is key to his approach and he keeps a quick pace with the team. The agency relies on Casey for creative leadership.

Freelancing in graphic design, website development, and videography, Casey followed his passion and refined his skills for a position with Sunflower Broadcasting. Selling and placing digital ads were new to the network TV station at this time in 2011. As it grew in popularity, the advertising arm of the station launched into Max Relevance, an internal digital agency for KWCH--Casey was integral in its success. With this background, he understands advertising agency operations as well as creative campaign development and execution. He has a lot going on at home, too. Casey and his wife have three kids and three dogs, including a Great Dane. 

Advantage Marketing, Creative Director | November 2015 - Present | Wichita, KS

 

  • Oversee design and integrate efforts of the creative team 
  • Build digital campaigns, provide digital insights and recommendations
  • Analyze digital reporting from vendor dashboards
  • Manage website servers and web design 
  • Ensure brand integrity for each client

 

KWCH/Max Relevance, Interactive Specialist & Marketing Consultant | Apr. 2011- May 2015 | Wichita, KS

  • Managed Internet display advertising and Internet video advertising 
  • Develop best practices for digital strategy
  • Develop SEO content, manage Google search, local search and search engine rankings
  • Website design
  • Build comprehensive marketing plans, purchase online and traditional media
  • Collaborate with the state’s largest videography teams for video production

 

 Wichita State University | 2002 Bachelor of Fine Arts, emphasis in graphic design and psychology

 

Marketing Chair, Arts Council Inc. 2013 - 2015