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It’s Not Magic, It’s Advertising You can usually tell when a business is thriving. What you can’t always determine is how it happened. In any scenario you can be sure, business success is not magic and advertising always plays a role.   Delivering in-demand products is important, friendly customer service is essential in any line of…

Marketing to Match Every Season Marketing strategy must match the season. Whether that is winter, spring, summer and fall or more complicated world events, you have to be ahead of your advertising. Staying on trend and taking the right tone are essential to engagement. Awareness of evolutions in your industry is required. The ability to…

Social Media Marketing Trends Social media marketing trends are constantly evolving across a growing number of platforms. From Twitter to TikTok, the power of social media expands each year. Posting and reposting photos, life updates and news links may be what many people think of when they consider social media. But what’s trending today is…

Advertising that Stands Out At Advantage Marketing, we dream up and deliver advertising that stands out from the crowd. There’s no magic bullet to make this happen. We have years of personal and professional experience that guides our intuition. We instinctively understand analytics and targeting better than anyone in the business. And in the end,…

Women Owned Agency Certification Women Owned Agency Certification   Advantage Marketing is proud to be women owned. Partners Cori Kohlmeier and Amy Hoefer were peers in the business long before they joined forces. Amy was an account representative at KZSN about 20 years ago while Cori’s career started at Kansas’ WB. Eventually, Cori took her creative…

Spring Clean Your Marketing Ahhh, spring! Time to stretch, get outside and put our plans in motion for the rest of the year.  This is true in life and in marketing. Changing with the seasons gives a cyclical rhythm to our thoughts and actions. This spring, take a fresh look at your marketing and make…

Engaging Social Influencers When Advantage Marketing identifies social media influencers for clients, the first statistic that usually comes up is the number of followers or fans on various platforms. And while that is important information, it’s just the surface. AdMark’s social media team digs deeper to tap the true power of engagement with social influencers.…

Website Optimization in the Digital World Highly functional websites aren’t optional anymore. Almost every business benefits from a well-designed, user-friendly website. If your company’s website isn’t up to par, stop making excuses and start making upgrades. Website optimization in the digital world is a necessity.    Advantage Marketing designs, builds and maintains exceptional websites. Whether…

What to do with bad reviews After working so hard to build companies, promote events or launch product lines, getting a bad review is a gut punch. We feel misunderstood and rudely judged. All by someone we’re certain doesn’t have any idea how hard we work every day in business.    Keep bad reviews in…

Keep Advertising Watch the Webinar on this topic, now! Founder & President Cori Kohlmeier gives a webinar about the importance of keeping marketing strategies flexible in the face of difficult economic times. Watch Now Stay relevant in any circumstance Founder & President Cori Kohlmeier talked about marketing through the pandemic with SCKEDD and shared the famous…